Effected by world financial crisis, many local export-oriented bearing companies are seriously impacted and some are even bankrupted or stop the production.
But the export of WD Bearing Company is reportedly to achieve an increase of 23.12% compared with the same period of last year and has finished the annual sales target by 96.22%. What’s more, the subordinate factories and local sales have already finished the annual target.
Under such difficulty economic situation, how does Wuxi Wanda realize the increase The manager of marketing dept., Mr.Greg Cheng. said:
Firstly, we have a clear market orientation. The most of WD customers commit to replacing world top-class brand, which could greatly save the cost for the end users. With a stable quality level and relative higher cost performance, we got a higher satisfaction degree and better royalty from our customers. Even we entercountered the raw material increase and RMB appreciation, our customers are easier to accept the price increase.
Secondly, together with our global sales parterners, WD try to develop the new market and new products, at the same time we also enforce the local market developing. Then besides the existed business, we succeed in exploring new business.
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